AI Mindset
Learn & Inspire
We help creatives work with AI without losing their unique voice.
Keynotes that move. Workshops that work.
WHAT WE DO
Inspiration +
Practice
We open new perspectives on creativity and artificial intelligence — and turn them into actionable workflows.
International
Talks & TrainingS
From small teams to big stages like B&H Build Expo, New York — we speak, teach and consult worldwide.
Human-centered
AI
Tools evolve fast. Your values and style remain. We show how to use AI consciously, creatively and responsibly.
WHO WE ARE
Ines Thomsen
People photographer,
Fujifilm X-Photographer & Profoto Ambassador.
Authentic storytelling meets AI Fusion: classic photography combined with the creative possibilities of AI — always with people at the center.
Martin Dörsch
Content creator,
educator & AI lecturer.
Makes complex tech simple; builds clear, robust workflows for creatives, companies and education.
Links: martindoersch.at • Instagram @martindoersch • LinkedIn
HOW WE WORK
Two complementary strengths
Ines brings people, emotion and authentic visuals. Martin brings technical depth and clear, future-proof workflows. Together we create an environment that inspires — and feels safe to try new things.
Mindset over manuals
Tools change weekly. We teach principles, lighting, perspective, color, and practical AI skills so you can keep your signature style — and adapt fast.
AI Mindset for Photographers
Understand AI, use it creatively, develop your own workflows.
Our guide for anyone working with images — photographers, designers, social-media creators. Less “rigid tutorials”, more mindset: how AI works, where it helps, and how to keep your style intact.
Interviews from photography, law, ethics and the creative industries add perspective.
LEARN & INSPIRE
Keynotes that move
We don’t deliver final answers. We spark questions and open perspectives:
How does AI change creativity?
What does it mean to stay human in an automated world?
Which opportunities emerge when creatives use AI deliberately?
Every talk is tailored — from inspiring impulses to well-founded deep dives.
Workshops that work
Hands-on, interactive, and immediately usable. Participants create ideas, try concrete tools, and reflect on how to integrate AI into their practice.
Real examples, open discussion, creative exercises.
Topics we offer
AI in Photography: from image analysis to AI-Fusion
Creativity & Mindset: grow with AI
Workflows & Tools: from prompt to final image
Human vs. Machine: ethics, responsibility, opportunities
AI-Fusion in practice: real people, synthetic pixels
Co-Creation with AI: collaboration over competition
Education & Enablement: programs for schools & companies
„Finally a workshop that explains not only how it works — but why it matters.“
Photography × Generative Backdrops
We often design the scene with AI first (background, light mood), then match the studio lighting and composite.
This keeps the human expression and legal clarity, while unlocking new aesthetics and efficiency.
Work with us — worldwide
Conference keynotes
Team workshops & training
Consulting on AI & creative workflows
Base: Linz, Austria • Available: international / on-site & remote